简介
The author analyzes the autobiographical expressions of famous entrepreneurs, from Andrew Carnegie to Ross Perot, alongside more marginal ones, such as Oprah Winfrey and Arnold Schwarzenegger, to examine how mainstream society was and is shaped by the cultures of subordinate groups. He looks at the link between self-making and nation-building and reveals the origins of a persistent myth of the 'American dream'. Made in America presents the first look at self-made men and women from a multicultural perspective. Jeffrey Louis Decker discusses the emergence of self-starters like Andrew Carnegie, Booker T. Washington, Madam C.J. Walker, and Lee Iacocca in relation to the changing consumer markets of the twentieth century. Decker locates the new breed of entrepreneurs within the changing rhetoric of personal success, which shifted its emphasis over the past century from religious 'character' to psychological 'personality' to celebrity 'image'. The book concludes by surveying the life stories of enterprising celebrities such as Oprah Winfrey and Arnold Schwarzenegger.
目录
Acknowledgments
Introduction
The Rise of the Self-Made Man and the Triumph of U.S. Nationalism
From Character to Personality to Image
Multicultural Narratives of Uplift in Twentieth-Century America
Class Mobility p. 1
Moral Luck and the Horatio Alger Formula: Andrew Carnegie
Hard Luck: John McLuckie
The Limits of Luck: James J. Davis
Gender Stability p. 15
Troubling the Horatio Alger Formula: Tattered Tom
True Womanhood in the Market: Harriet Hubbard Ayer
Domesticating Business: The "Emma McChesney" Trilogy
Racial Segregation p. 31
The Political Economy of a Lynch Mob: Tom Moss, Calvin McDowell, and Henry Stewart
Free Enterprise: Booker T. Washington
Working Wonders: Madam C. J. Walker
Immigrant Aspirations p. 53
Out of America: Marcus Garvey
From Steerage to Self-Culture: Mary Antin
Oriental Yankees: Younghill Kang
Individual Enterprise in the Postfrontier Nation p. 78
Not-Quite-White Enterprise in the Tribal Twenties: The Great Gatsby
Inventing the American Dream in the Great Depression: The Epic of America
The Ends of Self-Making p. 102
Image, Inc.: Howard Hughes, Lee Iacocca, and Ross Perot
Downsizing: Susan Powter and Oprah Winfrey
Epilogue: The Return of the Self-Made Man p. 127
Notes p. 135
Index p. 161
Introduction
The Rise of the Self-Made Man and the Triumph of U.S. Nationalism
From Character to Personality to Image
Multicultural Narratives of Uplift in Twentieth-Century America
Class Mobility p. 1
Moral Luck and the Horatio Alger Formula: Andrew Carnegie
Hard Luck: John McLuckie
The Limits of Luck: James J. Davis
Gender Stability p. 15
Troubling the Horatio Alger Formula: Tattered Tom
True Womanhood in the Market: Harriet Hubbard Ayer
Domesticating Business: The "Emma McChesney" Trilogy
Racial Segregation p. 31
The Political Economy of a Lynch Mob: Tom Moss, Calvin McDowell, and Henry Stewart
Free Enterprise: Booker T. Washington
Working Wonders: Madam C. J. Walker
Immigrant Aspirations p. 53
Out of America: Marcus Garvey
From Steerage to Self-Culture: Mary Antin
Oriental Yankees: Younghill Kang
Individual Enterprise in the Postfrontier Nation p. 78
Not-Quite-White Enterprise in the Tribal Twenties: The Great Gatsby
Inventing the American Dream in the Great Depression: The Epic of America
The Ends of Self-Making p. 102
Image, Inc.: Howard Hughes, Lee Iacocca, and Ross Perot
Downsizing: Susan Powter and Oprah Winfrey
Epilogue: The Return of the Self-Made Man p. 127
Notes p. 135
Index p. 161
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