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简介
本书专为有志加入国际贸易营销的读者及上班族编写。作者以在Field
House举办的一场商展为全书主轴,前五章介绍厂商如何参展,后五章则以
参观展览寻找创业点子进而成功的个案,来说明商展所带来的经营信息是
多么丰富。
作者以一幕幕剧本场景呈现的方式,用生动活泼的现代英语,告诉读
者如何参展,如何做好事前计划,如何布置会场,如何开发客户等等。书
中化繁为简的精彩实用对话,让读者在生活中可以灵活运用,配合CD学习
,不仅让读者完整吸收商展知识,英语听、说、读、写的能力也全方位得
到提升。
目录
前言
出国参展,所向皆捷
Chapter One BEFORE THE SHOW 展览之丽
Unit 0ne We Should Go我们应该参展
Unit Two Filling Out the Form填表格
Unit Three Finishing Up收尾
Chapter Two GETTING READY 准备就绪
Unit One Things to Do要做的事
Unit Two Planning Ahead事先计划
Unit Three Anything Else?还有什么东西吗?
Chapter Three WHILE WE'RE GONE 我们不在时
Unit One Tell Everybody告诉每个人
Unit Two Stay Here留在这里
Unit Three Checking In确认
Chapter Four SETTING UP 摆好展示
Unit One What Goes Where?什么东西该放哪里?
Unit Two Is Everything Okay?每件事都没问题吧?
Unit Three We Are Ready我们隹备好了
Chapter Five LET'S BEGIN 我们开始吧
Unit One At the Trade Show在商展上
Unit Two Some People at Last终于有些人了
Unit Three Good Show好商展
Chapter Six NEW BEGINNING 新的开始
Unit One Should We Go?我们该去吗?
Unit Two Getting Tickets买票
Unit Three High Hopes希望满满
Chapter Seven GETTING IDEAS 得到点子
Unit One Coming Undone松开了
Unit Two So Many Displays这么多的展示
Unit Three Making a Plan做计划
Chapter Eight THINK ABOUT IT 考虑一下
Unit One See What There Is看看这里有什么
Unit Two AiI Is Not Lost没有全部落空
Unit Three Maybe This或许是这个
Chapter Nine THE NEXT STEP 下一步
Unit One Special Talent特殊才能
Unit Two What About Shirts?做衬衫如何?
Unit Three Home at Last终于到家了
Chapter Ten NOW WE'RE GETTING SOMEWHERE 我们现在有进展了
Unit one Backtothe Trade Show回到商展
Unit Two The Best Ever最好的
Unit Three Going in the Trade Show参加商展
出国参展,所向皆捷
Chapter One BEFORE THE SHOW 展览之丽
Unit 0ne We Should Go我们应该参展
Unit Two Filling Out the Form填表格
Unit Three Finishing Up收尾
Chapter Two GETTING READY 准备就绪
Unit One Things to Do要做的事
Unit Two Planning Ahead事先计划
Unit Three Anything Else?还有什么东西吗?
Chapter Three WHILE WE'RE GONE 我们不在时
Unit One Tell Everybody告诉每个人
Unit Two Stay Here留在这里
Unit Three Checking In确认
Chapter Four SETTING UP 摆好展示
Unit One What Goes Where?什么东西该放哪里?
Unit Two Is Everything Okay?每件事都没问题吧?
Unit Three We Are Ready我们隹备好了
Chapter Five LET'S BEGIN 我们开始吧
Unit One At the Trade Show在商展上
Unit Two Some People at Last终于有些人了
Unit Three Good Show好商展
Chapter Six NEW BEGINNING 新的开始
Unit One Should We Go?我们该去吗?
Unit Two Getting Tickets买票
Unit Three High Hopes希望满满
Chapter Seven GETTING IDEAS 得到点子
Unit One Coming Undone松开了
Unit Two So Many Displays这么多的展示
Unit Three Making a Plan做计划
Chapter Eight THINK ABOUT IT 考虑一下
Unit One See What There Is看看这里有什么
Unit Two AiI Is Not Lost没有全部落空
Unit Three Maybe This或许是这个
Chapter Nine THE NEXT STEP 下一步
Unit One Special Talent特殊才能
Unit Two What About Shirts?做衬衫如何?
Unit Three Home at Last终于到家了
Chapter Ten NOW WE'RE GETTING SOMEWHERE 我们现在有进展了
Unit one Backtothe Trade Show回到商展
Unit Two The Best Ever最好的
Unit Three Going in the Trade Show参加商展
Talking about trade show in English
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