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简介
本书的构思与行文将关注点集中在创造新知识、新方法和新观念上,目的是引导学生去发现创业理念以及用来捕捉不同创业机会所必需的能力水平、专门知识、经验、态度、资源、网络,这一切都通过一套实用的方法来实现。本书分为五编19 章。前四编详细介绍了创业过程的驱动力量:商机识别、商业计划、创始人和创始团队以及资源需求;第五编讨论了企业获得成功的战略、如何管理快速发展中的企业、家族创业者以及企业的收获退出等事宜。
目录
PART I
The Entrepreneurial Mind for an Entrepreneurial World创业世界的创业思维
1 The Global Entrepreneurial Revolution for a Flatter World
互联时代的全球创业革命
2 The Entrepreneurial Mind: Crafting a Personal Entrepreneurial Strategy
创业思维:制定个人创业战略
PART II
The Opportunity商机
3 The Entrepreneurial Process
创业过程
4 Clean Commerce: Seeing Opportunity through a Sustainability Lens
绿色商务:透过可持续发展的视角看商机
5 The Opportunity: Creating Shaping, Recognizing,Seizing
创造、塑造、识别、抓住商机
6 Screening Venture Opportunities
筛选创业商机
7 Opportunities for Social Entrepreneurship
公益创业的商机
8 The Business Plan
商业计划
PART III
The Founder and Team创始人和团队
9 The Entrepreneurial Leader and the Team
创业领导者和团队
10 Ethical Decision Making and the Entrepreneur
道德决策和创业者
PART IV
Financing Entrepreneurial Ventures创业企业融资
11 Resource Requirements
资源需求
12 Franchising
特许专营
13 Entrepreneurial Finance
创业融资
14 Obtaining Venture and Growth Capital
获取风险资本和成长资本
15 The Deal: Valuation, Structure, and Negotiation
交易的估价、结构和谈判
16 Obtaining Debt Capital
获取债务资本
PART V
Startup and Beyond企业创建及展望
17 Leading Rapid Growth, Crises, and Recovery
高速成长、危机和复苏阶段的领导
18 The Family as Entrepreneur
家族创业者
19 The Harvest and Beyond
收获及未来展望
Index
索引
The Entrepreneurial Mind for an Entrepreneurial World创业世界的创业思维
1 The Global Entrepreneurial Revolution for a Flatter World
互联时代的全球创业革命
2 The Entrepreneurial Mind: Crafting a Personal Entrepreneurial Strategy
创业思维:制定个人创业战略
PART II
The Opportunity商机
3 The Entrepreneurial Process
创业过程
4 Clean Commerce: Seeing Opportunity through a Sustainability Lens
绿色商务:透过可持续发展的视角看商机
5 The Opportunity: Creating Shaping, Recognizing,Seizing
创造、塑造、识别、抓住商机
6 Screening Venture Opportunities
筛选创业商机
7 Opportunities for Social Entrepreneurship
公益创业的商机
8 The Business Plan
商业计划
PART III
The Founder and Team创始人和团队
9 The Entrepreneurial Leader and the Team
创业领导者和团队
10 Ethical Decision Making and the Entrepreneur
道德决策和创业者
PART IV
Financing Entrepreneurial Ventures创业企业融资
11 Resource Requirements
资源需求
12 Franchising
特许专营
13 Entrepreneurial Finance
创业融资
14 Obtaining Venture and Growth Capital
获取风险资本和成长资本
15 The Deal: Valuation, Structure, and Negotiation
交易的估价、结构和谈判
16 Obtaining Debt Capital
获取债务资本
PART V
Startup and Beyond企业创建及展望
17 Leading Rapid Growth, Crises, and Recovery
高速成长、危机和复苏阶段的领导
18 The Family as Entrepreneur
家族创业者
19 The Harvest and Beyond
收获及未来展望
Index
索引
创业学:21世纪的创业精神
- 名称
- 类型
- 大小
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