综合英语阅读教程第二册职业素质篇

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作   者:张春玲,刘莉主编

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ISBN:9787300154152

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简介

    《综合英语阅读教程》是海南省“十二五”规划特色重点教材之一,共两册。张春玲、刘莉主编的《综合英语阅读教程(第二册)》为职业素质篇,以职业生涯发展为主线,使学生在学习英语语言的同时,了解职业规划的重要性以及实现人生职业目标应具备的知识、技能和素质,是一部选材实用、可读性强、操作性高的高职英语教材。     《综合英语阅读教程(第二册)》共12个单元,包括职业探索、职业规划、企业文化、如何成为企业优秀员工、做出色的中层管理者以及成功自主创业等。教材内容简洁、系统,对指导学生树立正确的职业观和价值观具有积极的意义。

目录


Unit One  Get Your Career Started
  Text A  Career Planning
  Text B  Self-assessment
  Text C  Career Exploration
Unit Two  Know About the Company
  Text A  Corporate Culture
  Text B  The Functions of Corporate Culture
  Text C  The Corporate Culture of McDonald's
nit Three  Be an Excellent Employee
  Text A  The Attributes of a Good Employee
  Text B  How to Be a Good Employee
  Text C  Critical Factors in Success
Unit Four  Be a Skillful Employee
  Text A  How to Make Your Boss Like You
  Text B  Managing Your Motions at Work
  Text C  How to Work with People You Don't Like
Unit Five  Detail Means Creation
  Text A  How the Japanese Do Things Differently
  Text B  Ethical Business Practices at Johnson & Johnson.
  Text C  Wang Yung-ching--Legend of a Century
Unit Six  Ignorance of Details Leads to Failure
  Text A  Colgate's Distasteful Toothpaste
  Text B  How Yahoo China Missed Out in China
  Text C  Coca-Cola Deleting "Classic" from Coke Label
Unit Seven  Be a Successful Administrator
  Text A  The Role of the Manager
  Text B  The Qualities of a Good Administrator
  Text C  Elements of Communication
Unit Eight  Skills of Management
  Text A  Successful Management: The Key to Business Growth and Expansion
  Text B  New Supervisor: Prepare for Your Changed Role
  Text C  Management Styles of Warren Buffet
Unit Nine  Teamwork
  Text A  Team Building: The Seeds of Excellence
  Text B  How to Build a Teamwork Culture
  Text C  Teamwork and Team Building Essentials
Unit Ten  Start a Business
  Text A  How to Choose and Start Your Own Business
  Text B  How to Become a Successful Businessman
  Text C  John D. Rockefeller: Anointed with Oil
Unit Eleven Tactics of Running an Enterprise
  Text A  Sam Walton: 10 Rules for Building a Successful Business
  Text B  Proper Financing and Financial Controls
  Text C  Leveraging Limited Human Resources
Unit Twelve Successful Entrepreneurs
  Text A  Harvey Mackay--"Mr. Make Things Happen"
  Text B  Investment Genius: Warren Buffett
  Text C  Beauty Creator: Mary Kay

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