跨文化商务交际英语

Unit1  关于文化
  Part Ⅰ  Reading
    Text 1  Culture and Communication
    Text 2  Culture in Business Communication
  Part Ⅱ  Listening
    The Role of Intercultural Communication
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit2  理解商务交际
  Part Ⅰ Reading
    Text 1  Becoming an Effective Business Communicator
    Text 2  Cross-Cultural Verbal Communication Styles
  Part Ⅱ  Listening
    Cultural Differences in Business Communication
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit3  跨文化交际概述
  Part Ⅰ  Reading
    Text 1  Your Brain on Culture
    Text 2  How to Manage Intercultural Communication
  Part Ⅱ  Listening
    Cultural Studies and Social Change
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit4  当今跨文化国际理论
  Part Ⅰ  Reading
    Text 1  Dominant Theories in Intercultural Business Communication
    Text 2  Cultivating A Global Mind-set
  Part Ⅱ  Listening
    Intercultural Communication Competence
  Part Ⅲ  Chinese Summary
  Part Ⅳ  Word Study
  Part Ⅴ  Exercises
Unit5  跨文化交际中的商务礼仪
  Part Ⅰ  Reading
    Text 1  Greetings, Introductions, and Business Cards
    Text 2  Conversational Customs and Manners
  Part Ⅱ  Listening
    Dining and Tipping
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit6  跨文化价值观
  Part Ⅰ  Reading
    Text 1  Cultural Values in Business and Society
    Text 2  Different Values Systems
  Part Ⅱ  Listening
    Equities and eBay--Culture Gets in the Way
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit7  跨文化交际中的语言因素
  Part Ⅰ  Reading
    Text 1  Role of Language in Intercultural Communications
    Text 2  Lingua Franca and Message Comprehension
  Part Ⅱ  ListeningII0
    Language, Logic, and Communication
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit8  商务交际中的文化多样性
  Part Ⅰ  Reading
    Text 1  Cultural Diversity at Workplace
    Text 2  Enhancing Intercultural Communication in the Workplace
  Part Ⅱ  Listening
    Current Trends in the Global Workplace
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit9  跨文化对商务交际的影响
  Part Ⅰ  Reading
    Text 1  Social Hierarchies Affect Effective Intercultural Business
    Communication
    Text 2  Office Customs and Practices
  Part Ⅱ  Listening
    Customary DemeanorBehavior
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit10  跨文化对商务交际的影响
  Part Ⅰ  Reading
    Text 1  Leadership Challenges in A Globally Intercultural World
    Text 2  Cross-Cultural Dimensions of Decision Making
  Part Ⅱ  Listening
    Human Resources Management (HRM in Business
    Communication
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit11  跨文化交际障碍
  Part Ⅰ  Reading
    Text 1  About Intercultural Communication Barriers
    Text 2  High-context and Low-context Cultures
  Part Ⅱ  Listening
    Behavioral Barriers to Communication
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit12  如何应对跨文化交际
  Part Ⅰ  Reading
    Text 1  Cross-cultural Communication Strategies
    Text 2  Managing in Multicultural Teams
  Part Ⅱ  Listening
    Intercultural Communication and Conflict Management
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit13  跨文化管理
  Part Ⅰ  Reading
    Text 1  How A Global Mindset Translate to Bottom-line Results?
    Text 2  Why Cross-cultural Communication Is Critical to Virtual
    Teams and How to Overcome the Intercultural
    Disconnect?
  Part Ⅱ  Listening
    Being Culturally Sensitive
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit14  跨文化谈判
  Part Ⅰ  Reading
    Text 1  Communicating and Negotiating across Cultures
    Text 2  The Phases of Intercultural Negotiation
  Part Ⅱ  Listening
    Communication and Style of Negotiating
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit15  跨文化营销
  Part Ⅰ  Reading
    Text 1  Cultural Dynamics in Assessing Global Markets
    Text 2  Cultural Knowledge
  Part Ⅱ  Listening
    Required Adaptation
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises
Unit16  跨文化交际面临的挑战
  Part Ⅰ  Reading
    Text 1  The Challenge and Opportunity of Intercultural Cooperation
    Text 2  Information Technology and Global E-communication
  Part Ⅱ  Listening
    Becoming Culture Savvy in Cross-cultural Environment
  Part Ⅲ  Chinese Summary
  Part Ⅳ Word Study
  Part Ⅴ  Exercises