Intercultural communication,Student’s book

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作   者:许力生主编;许力生,吴丽萍编写

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ISBN:9787544607117

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简介

本书由八个单元共16课构成,每个单元围绕与跨文化交际有关的一个方面或范畴展开,其中的两课既相互关联又各有侧重、相互独立。 “新编研究生英语系列教材”是外教社组织国内10余所重点高校的专家、教授,在广泛的市场调研和对当前研究生英语教学实际情况进行详细分析的基础上,倾力打造而成,以满足新时期人才培养的需要,和多样化、个性化的学习需求。 ★ 遵循分类指导和因材施教的原则:《基础综合英语》和《学术综合英语》分别针对起点不同的学习者设计,以帮助学生打好扎实的语言基本功,并顺利过渡到学术英语的学习中;多样化的“选修课”可让学生根据自己的专业特点、兴趣爱好和时间安排,自由选择相关课程,全面培养研究生的英语实际应用能力; ★ 促进语言能力和文化素质的同步提升:强调以学习者为主体,注重对学生自主学习能力的培养,教材体系在帮助学习者提高语言能力的同时,亦可全面提高其人文素养和跨文化交际能力; ★ 立体化的教材编写模式:综合教程配套助学光盘和电子教案,可以为学习者提供自主学习的帮助,为教师提供立体化教学的支撑,更能适应现今研究生英语教学的需要。更多>>

目录

目录
Unit One Challenges in the Multicultural World
Lesson 1 Globalizafion
Text A Living Between Three Worlds
Text B Growing Up Asian in America
Group Discussion
In-Class Debate
Interview Task
Cases for Further Study:Cases 1-3
Additional Reading Communication in the Global Village
Lesson 2 Communication Across Cultures
Text A Misunderstanding Other Cultures
Text B Palestinian Like Me
Pair Work
Survey Task
Writing Task
Cases for Further Study:Cases 4-6
Additional Reading Intercultural Communication:A Challenging Venture
Unit Two Culture and Cultural Differences
Lesson 3 What Is Culture?
Text A Cultural Perspectives
Text B Culture as Software of the Mind
Fill-in Work
Group Discussion
Writing Task
Cases for Further Study:Cases 7-9
Additional Reading Hyperculture
Lesson 4 Cultural Diversity
Text A Where Fat Is a Mark of Beauty
Text B The Basic Unit of Society:The Individual or the Collective?
Cross-Cultural Quiz
Internet Search
Survey Task
Cases for Further Study:Cases 10-12
Additional Reading Studying Cultural Patterns
Unit Three Understanding Communkation
Lesson 5 Communication in Our Life
Text A How Long Does It Take to Say I'm Getting Married?
Text B A Wide-Angle View of Communication
Pair Work
Interview Task
Observation Work
Cases for Further Study:Cases 13-15
Additional Reading The Sounds of Silence
Lesson 6 Communication Is Culture
Text A Communication Is Culturally Relative
Text B The American Style of Communication
Cross-Cultural Quiz
Matching Work
Translation Task
Cases for Further Study:Cases 16-18
Additional Reading High-Context and Low-Context Communications
Unit Four Language Use In Communication
Lesson 7 Language and Gulture
Text A A Bilingual Childhood
Text B Culture and Our Use of Language
Group Discussion
Translation Task
Survey Task
Cases for Further Study:Cases 19-21
Additional Reading What Is Language for Us
Lesson 8 Cultural Variation in Verbal Communication
Text A Why Don't You Say What You Mean?
Text B Speaking English with a Japanese Mind
Observation Work
Pair Work
Writing Task
Cases for Further Study:Cases 22-24
Additional Reading Culturally Different Verbal Styles
Unit Five Culture and Nonverbal Communication
Lesson 9 The Silent Language
Text A Our Body Language
Text B Who's Wrong?
Cross-Cultural Quiz
Pair Work
Writing Task
Cases for Further Study:Cases 25-27
Additional Reading What We Use to Communicate Nonverbally
Lesson 10 Time and Space Also Speak
Text A The Heartbeat of Culture
Text B Discovering the Japanese Space
Group Discussion
Fill-in Work
Survey Task
Cases for Further Study:Cases 28-30
Additional Reading Cultural Conceptions of Time and Space
Unit Six Communication Between Co-Cultures
Lesson 11 Cross-Gender Communication
Text A Put Down That Paper and Talk to Me!
Text B He Says...She Says
Pair Work
Observation Work
Writing Task
Cases for Further Study:Cases 31-33
Additional Reading Growing Up Male or Female
Lesson 12 Generation Gap
Text A A Memoir of Father and Son
Text B Mother and Daughter
Group Discussion
Internet Search
Interview Task
Cases for Further Study:Cases 34-36
Additional Reading Four Generations of Americans
Unit Seven Culture and International Business
Lesson 13 Business Across Cultures
Text A Cross-Cultural Marketing
Text B Negotiating Across Cultures
Translation Task
Pair Work
Group Discussion
Cases for Further Study:Cases 37-39
Additional Reading Cultural Risks in Multinational Business
Lesson 14 Intercultural Management
Text A Two Casts of Mind
Text B Cultural Views Toward Management
In-Class Debate
Fill-in Work
Writing Task
Cases for Further Study:Cases 40-42
Additional Reading Effective Communication in International Business
Unit Eight Dcvelopln| Intercultral Competence
Lesson 15 Intercultural Perception
Text A Shakespeare in the Bush
Text B The First Lesson at University
Fill-in Work
Pair Work
Survey Task
Cases for Further Study:Cases 43-45
Additional Reading How We Measure Other People's Corn
Lesson 16 Culture Shock and Adaptation
Text A Living in Two Cultures
Text B Culture Shock
Interview Task
Group Discussion
Writing Task
Cases for Further Study:Cases 46-48
Additional Reading Think Locally,Act Globally
Acknowledgements
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