Logistics English

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作   者:欧阳斌,张耀平主编

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ISBN:9787302220961

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简介

   《物流英语》是物流专业学生的一门必修课程,旨在培养学生在物流实   践中的英语交流技能。本书共12章,主要内容有物流概念、供应链管理、物   流运输、第三方物流、零售供应链、连锁超市、配送中心、多式联运、采购   管理、物流信息管理、客户服务、包装与条码识别。本书适合作为高职高专   类物流专业学生的专业英语或双语教学教材,也可作为市场营销、国际贸易   等专业学生的教材。   

目录

  Chapter 1 Logistics
   Text 1 What is Logistics?
   Role Play 1 Placing an Order
   Text 2 The Definition of Logistics
   Role Play 2 Deliveries and Suppliers
   Case Study Logistics at Wal-Mart
   Test
  Chapter 2 Supply Chain Management
   Text 1 Role of Logistics in the Supply Chain
   Role Play 1 Conversation with Forward Air President ( I )
   Text 2 What is Supply Chain Management?
   Role Play 2 Conversation with Forward Air President ( II )
   Case Study Future Trends in Supply Chain Management
   Test
  Chapter 3 Transportation
   Text 1 The Purpose of Transportation
   Role Play 1 UK Transportation Conversation
   Text 2 Definition of Transportation
   Role Play 2 Ground Transportation
   Case Study Yamato Transport Co., Ltd.
   Test
  Chapter 4 A Third Party Logistics Provider
   Text I What is Outsourcing?
   Role Play I Problems with a Client
   Text 2 Definition of Third Party Logistics
   Role Play 2 Sales Terminology
   Case Study How to Select a Third-Party Logistics Provider
   Test
  Chapter 5 Retailing Logistics
   Text 1 Retail Supply Chains
   Role Play 1 A Retail Conversation
   Text 2 Retailing Logistics in U.K.
   Role Play 2 Meeting with Customers
   Case Study Grampian Country Food Group
   Test
  Chapter 6 Chain Store
   Text 1 Standardization of the Operation of Chain Stores--An Opinion
   Role Play 1 British Food
   Text 2 Definition of Chain Stores
   Role Play 2 Bargaining at a Flea-Market
   Case Study McDonald's Corporation
   Test
  Chapter 7 Distribution Center
   Text 1 What Is a Distribution Center?
   Role Play 1 Target Distribution Center
   Text 2 Warehouse Management
   Role Play 2 Distribution Opportunities
   Case Study Turbocharged Warehouse & Distribution Center
   Test
  Chapter 8 Intermodal Transportation
   Text 1 Containerization-Past,Present and Future
   Role Play 1 Import and Export Business
   Text 2 The Nature of Intermodalism
   Role Play 2 The Economics
   Case Study International Transportation Operation
   Test
  Chapter 9 Procurement
   Text 1 Definition about Procurement
   Role Play 1 An Office in the University of Paisley
   Text 2 Application of Procurement Systems
   Role Play 2 An Office in the University of Paisley
   Case Study United Nations' Procurement Methods
   Test
  Chapter 10 Information Management
   Text 1 Logistics Information and Communication Technology
   Role Play 1 Using a Computer
   Text 2 Information Application
   Role Play 2 Hooking Up My Computer
   Case Study Use of EDI in the Supply Chain
   Test
  Chapter 11 Customer Service
   Text 1 Eight Rules for Good Customer Service
   Role Play 1 Customer Services ( I )
   Text 2 Developing a Logistics Service Quality Scale
   Role Play 2 Customer Services ( II )
   Case Study Back-to-back Supply Chain Services Is More Than Just Logistics
   Test
  Chapter 12 Packaging
   Text 1 Introduction to Packaging
   Role Play 1 The Packaging ( I )
   Text 2 Packaging Types
   Role Play 2 The Packaging ( II )
   Case Study Coca-Cola Company
   Test
  Appendix A Logistics Documents
  Appendix B Abbreviations
  Reference
  

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