简介
目录
CHAPTER 1
Globalization 3
Opening Case
The Rise of Ecuador’s Rose Industry 3
Introduction 4
What Is Globalization 5
TheGlobalization of Markets 5
TheGlobalization of Production 6
Management Focus
Vizio and the Market for Flat-Panel TVs 8
The Emergency of Global Institutions 8
Drivers of Globalization 10
DecliningTrade and Investment Barriers 10
The Role ofTechnological Change 12
TheChanging Demographics of the Global Economy 14
TheChanging World Output and World Trade Picture 14
TheChanging Foreign Direct Investment Picture 15
Country Focus
India’s Software Sector 16
TheChanging Nature of the Multinational Enterprise 18
TheChanging World Order 19
The GlobalEconomy of the Twenty-First Century 20
Management Focus
China’s Hisense-An Emerging Multinational 21
The Globalization Debate 22
AntiglobalizationProtests 22
Country Focus
Protesting Globalization in France 23
Globalization, Jobs, and Income 24
Globalization,Labor Policies, and the Environment 26
Globalizationand National Sovereignty 27
Globalizationand the World’s Poor 28
Managing in the Global Marketplace 29
Chapter Summary 31
Critical Thinking and Discussion Questions 32
Research Task 32
Closing Case
Who Makes the Apple iPhone? 33
Endnotes 34
CHAPTER 2
International Trade Theory 37
Opening Case
Creating the World’s Biggest Free Trade Zone 37
Introduction 38
An Overview of Trade Theory 38
TheBenefits of Trade 38
The Patternof International Trade 39
TradeTheory and Government Policy 40
Mercantilism 40
Absolute Advantage 41
Country Focus
Is China a Neo-mercantilist Nation? 42
Comparative Advantage 44
The Gainsfrom Trade 45
Qualificationsand Assumptions 46
Extensionsof the Ricardian Model 47
Country Focus
Moving U.S. White-Collar Jobs Offshore 50
Heckscher-Ohlin Theory 52
TheLeontief Paradox 52
The Product Life-Cycle Theory 53
Product Life-Cycle Theory in the 21st century 54
New Trade Theory 56
IncreasingProduct Variety and Reducing Costs 56
Economiesof Scale, First-Mover Advantages, and the Pattern of Trade 57
Implicationsof New Trade Theory 57
National Competitive Advantage: Porter’s Diamond 58
FactorEndowments 60
DemandConditions 60
Related andSupporting Industries 60
FirmStrategy, Structure, and Rivalry 61
EvaluatingPorter’s Theory 61
Implications for Managers 62
Chapter Summary 63
Critical Thinking and Discussion Questions 64
Research Task 65
Closing Case
The Rise of India’sDrug Industry 65
Appendix
International Trade andthe Balance of
Payments 67
Endnotes 69
CHAPTER 3
The Political Economy of International Trade 73
Opening Case
China Limits Exports ofRare Earth Metals 73
Introduction 74
Instruments of Trade Policy 75
Tariffs 75
Country Focus
Are the Chinese Illegally Subsidizing Auto Exports? 76
Subsidies76
ImportQuotas and Voluntary Export Restraints 77
LocalContent Requirements 78
AdministrativePolicies 79
Antidumping Policies 79
Management Focus
U.S. Magnesium Seeks Protection 80
The Case for Government Intervention 81
PoliticalArguments for Intervention 81
Country Focus
Trade in Hormone-Treated Beef 83
EconomicArguments for Intervention 84
The Revised Case for Free Trade 85
Retaliationand Trade War 85
DomesticPolitics 86
Development of the World Trading System 86
From Smithto the Great Depression 87
1947–1979: GATT,Trade Liberalization, and Economic Growth 87
1980–1993:Protectionist Trends 87
The UruguayRound and the World Trade Organization 88
WTO:Experience to Date 89
The Futureof the WTO: Unresolved Issues and the Doha Round 90
Country Focus
Estimating the Gains from Trade for America 93
Implications for Managers 94
Chapter Summary 96
Critical Thinking and Discussion Questions 96
Research Task 97
Closing Case
U.S. Tariffs on Tire Imports from China 97
Endnotes 98
Cases
Legal Outsourcing 101
The Global Financial Crisis and Protectionism 102
Glossary 104
光盘服务联系方式: 020-38250260 客服QQ：4006604884
云图客服：
用户发送的提问，这种方式就需要有位在线客服来回答用户的问题，这种 就属于对话式的,问题是这种提问是否需要用户登录才能提问
