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简介
《高级职业英语》（advanced career english）是一套专门针对高职高专学生实际需求而编写的英语系列教材。其编写历经两年之久，经过广泛调查研究，获得了大量客观可靠的数据和访谈笔录，并在此基础上进行了科学的定量和定性分析。其编写理念是在对用人单位、毕业生、在校生和教师及教学管理部门进行调查的基础上，采取“能力倒推”的方法，即根据调查统计结果筛选出毕业生实际工作岗位所涉及的岗位英语技能点，再根据目标工作岗位群的特征，将这些技能点按照语言教学的客观规律进行科学的编排和语言精加工，整合成具有共性特征的技能模块，从而形成教材的主要架构。 本系列教材依据教育部颁布的《关于全面提高高等职业教育教学质量的若干意见》，遵循“面向社会、针对岗位、强化能力、促进发展”的宗旨，坚持“能力本位、任务驱动、行动导向、教学做一体化”的教学模式和以岗位技能为主线，以职场活动为情景的编写原则，构建“基于工作过程的项目导向”的内容体系，紧扣岗位需求，做到“学中做，做中学”，以“学以致用”、“学以管用”、突出技能训练和全面提高学生完成岗位工作能力为目的。 本教材形式新颖，按照听说模块、读写模块和拓展模块分册编写，具有较强的针对性和实用性，为学生通过本教材的学习，掌握职场生存和发展必需的英语基本技能提供了可靠的保障。 本系列教材吸收国内外优秀教材的编写经验，并由外籍专家对语言审定把关，是一套专为高职高专院校非英语专业英语教学量身打造的综合英语系列教材。 《高级职业英语》系列教材共三级，每级由《听说教程》、《读写教程》、《拓展教程》以及《教师参考书》组成，同时增加了《预备教程》，可供入学水平较低的学习者选用。本系列教材每单元围绕同一职业岗位技能展开训练，每个教程既相对独立，又相互联系和互为补充，从而形成一个有机的整体。
目录
Unit 1 Introducing a Company
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Tips for Communicating Successfully with a Global Audience
Unit 2 Establishing Business Relations
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Creative Ideas for Finding New Clients
Unit 3 Promoting Products and Services
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Some Hints for Promoting a Product
Unit 4 Attending Fairs and Exhibitions
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: China International Consumer Goods Fair
Unit 5 Negotiations
Section 1 More Things to Do
Section 2 Windowon Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Dos and Don'ts of Salary Negotiation
Unit 6 Contracts
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Prepare a Contract
Unit 7 Culture and Etiquette
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Etiquette in Doing Business Globally
Unit 8 Business Ethics and Integrity
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Using the Five Sources of Your Power at Work
Unit 9 Modern Administration
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Management Theorist: Henri Fayol
Unit 10 Dealing with Work Problems
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Work Harmoniously with a Tough Boss
New Words and Expressions
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Tips for Communicating Successfully with a Global Audience
Unit 2 Establishing Business Relations
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Creative Ideas for Finding New Clients
Unit 3 Promoting Products and Services
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Some Hints for Promoting a Product
Unit 4 Attending Fairs and Exhibitions
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: China International Consumer Goods Fair
Unit 5 Negotiations
Section 1 More Things to Do
Section 2 Windowon Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Dos and Don'ts of Salary Negotiation
Unit 6 Contracts
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Prepare a Contract
Unit 7 Culture and Etiquette
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Etiquette in Doing Business Globally
Unit 8 Business Ethics and Integrity
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Using the Five Sources of Your Power at Work
Unit 9 Modern Administration
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Management Theorist: Henri Fayol
Unit 10 Dealing with Work Problems
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Work Harmoniously with a Tough Boss
New Words and Expressions
高级职业英语
- 名称
- 类型
- 大小
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