新编国际商务英语函电（第三版）

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作者：程同春，程欣　编著

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ISBN：9787564166922

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简介
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简介

国际商务英语函电是英语专业、对外经济贸易专业或国际商务英语专业教学的主干课程。程同春、程欣编*的《新编国际商务英语函电(第3版普通高等教育十一五***规划教材)》根据对外经贸、商务活动的实际运作过程，按照从邀请、安排访问到建立贸易关系、询盘及答复、报价、报盘、还盘、订购、执行订单以及支付、包装、装运、保险、索赔与理赔、代理等全流程各个业务环节编写，內容精选，材料新颖，语言规范，可操作性强。本书还附有涉外经贸人员必须掌握的专业术语，以供查备。书后附有三套综合训练。可帮助学习者自我检测，以巩固所学知识。本教材所需之教学课件均放于云端，教师和学习者可扫码或直接下载，方便快捷。本教材体现了实用性、针对性、技能性、知识性和现代性的有机结合，是涉外经贸学习者提升商语英语实际运用能力的必备用书。本书可作为高等学校和高等职业技术学院对外经贸与商务专业教学用书，也可供具有相当英语水平的涉外经贸、商务工作专业人员培训、进修或自学之用。

Unit 1 Business Letter Writing Layout of Business Letters Writing Principles of Business Letters Unit 2 Invitation and Arrangement of Visits Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 3 Business Relations Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 4 Enquiries and Replies Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 5 Quotations, Offers and Counter-offers Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 6 Sales Promotion Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 7 Orders and Their Fulfilment Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 8 Payment Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 9 Packing Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 10 Shipping Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 11 Insurance Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 12 Claim and Settlement Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 13 Agency Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exercises Unit 14 Flexible Trade Introduction Points for Attention Business Letters Language Points Word Study Useful Sentence Menu Exereises Unit 15 Contracts and Documents Introduction Sales Contracts Letters of Credit Bill of Lading Word Study Useful Sentence Menu Exercises Unit 16 Electronic Correspondence Electronic Mail(E-mail) Facsimile Transmission(fax) Comprehensive Practice Exercises Comprehensive Practice Exercises 1 Comprehensive Practice Exercises 2 Comprehensive Practice Exercises 3 Appendices Appendix 1 Technical Terms, Useful Expressions and Sentence Patterns Commonly Used in International Business English Appendix 2 Key to the Exercises Appendix 3 Key to Comprehensive Practice Exercises

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