New tourism & hospitality English

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作者：王琳主编

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ISBN：9787310029532

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简介
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简介

本书参考《大学英语教学大纲》对专业英语教授学时和阅读总量的要求，以语言教学中的功能意念教学法为指导思想，结合旅游六大要素“吃、住、行、游、购、娱”，将内容分为相应的六个模块。整篇内容以模块为纲，以旅游活动为线，创设情景对话，精选相关文章。对话强调功能性、真实性和实用性，文章则突出知识性、趣味性和可读性。书末还根据行业从业人员的实际需求，以附录的形式介绍了“导游过程中的突发事件及其应急方法”，力求向学生提供其未来工作岗位所需要的专业英语知识和技能，培养专业英语交际能力，体现出专业英语学习和教学特征。本书由六大模块、二十个单元组成，每单元包括“听与说”，“阅读与翻译”和“模拟写作”三部分。第一部分为“听与说”，其目的是培养学生以英语进行专业内容口语交际以及跨文化交际的能力；第二部分为“阅读与翻译”，其目的是培养学生阅读和专业英语翻译的能力；第三部分为“模拟写作”，其目的是培养学生参照范例用英语拟写和翻译商业信函、摘要、广告或图表说明等应用文的能力。更多>>

目录
Module 1 Transport
Unit 1
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Marco Polo and His Travels
Part Ⅲ Simulated Writing:Speech of Welcome
Unit 2
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Guiding Principles of Intercultural Communication
Part Ⅲ Simulated Writing:Letter of Inquiry
Unit 3
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Transportation in China
Part Ⅲ Simulated Writing:Advertisement
Unit 4
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Magnificent China Tour
Part Ⅲ Simulated Writing: A Letter of Thanks
Module 2 Accomondation
Unit 5
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: The Hotel of Future
Part Ⅲ Simulated Writing:Registration Forms
Unit 6
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Career Paths and Opportunities in the Hotel or Lodging Business
Part Ⅲ Simulated Writing:Agenda of Meeting
Module 3 Catering
Unit 7
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Eight Cuisines in China
Part Ⅲ Simulated Writing: Menu
Unit 8
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Food Tourism Is on the Boll
Part Ⅲ Simulated Writing: Reply to Letter of Complaint
Unit 9
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:About Tea
Part Ⅲ Simulated Writing: Letter of Invitation
Module 4 Sightseeiwg
Unit 10
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Travel Agency
Part Ⅲ Simulated Writing: Scheduled Itinerary
Unit 11
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:World Heritage Site
Part Ⅲ Simulated Writing:Notice
Unit 12
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Heritage Gardens in Suzhou
Part Ⅲ Simulated Writing: Letter of Job Application
Unit 13
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:The Great Wall Revisited
Part Ⅲ Simulated Writing:E-mail
Unit 14
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Travel Agency Management
Part Ⅲ Simulated Writing: Letter of Recommendation
Module 5 Shopping
Unit 15
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Shopping Malls
Part Ⅲ Simulated Writing: Order Form
Unit 16
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Chinese Embroidery
Part Ⅲ Simulated Writing:Claim Letter
Module 6 Entertainment
Unit 17
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: Walt Disney World Resort
Part Ⅲ Simulated Writing:Memorandum
Unit 18
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Beijing Opera
Part Ⅲ Simulated Writing: Writings Based on Tables and Graphs
Unit 19
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading: The Development and Features of Chinese Philosophy
Part Ⅲ Simulated Writing: A Message or Note
Unit 20
Part Ⅰ Listening and Speaking
Part Ⅱ Basic Reading:Sustainable Tourism
Part Ⅲ Simulated Writing: Resume
Appendix
Frequently Asked Questions on Emergencies & Their Contingency Measures
Key to the Exercises
References
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