Modern international business communication

Lesson One The Principles of Effective Business Communication
1.Express ideas clearly
2.Keep the message concise
3.Adopt a reader瞗ocused approach
4.Get the right tone and style
5.Have a good command of English
6.Have a good command of business knowledge
New Words and Phrases
Notes
Exercises
Lesson Two Selection of Media
1.Introduction
2.Communication media
3.Communication etiquette
4.Considerations in media selection
Abbreviation for Internet Communication
Smiley for Internet Communication
New Words and Phrases
Notes
Exercises
Lesson Three The Parts and Formats of Business Correspondence(I)
1.Introduction
2.Structure of business letters
3.Format of business letters
4.Example Letters
5.Format of envelopes
New Words and Phrases
Notes
Exercises
Lesson Four The Parts and Formats of Business Correspondence(II)
1.Interoffice memorandum
2.Fax
3.E-mail
4.Website
New Words and Phrases
Notes
Exercises
Lesson Five Establishing Business Relations
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Six Status Inquiry
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Seven Product Inquiry and Reply
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Eight Offer and Counter-Offer
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Nine Order and Acceptance
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Ten Payment Terms
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Eleven Payment by Letter of Credit
Part I Urging Establishment of L/C
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
New Words and Phrases
Notes
Useful Expressions
Part II Amendment of Letter of Credit
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
New Words and Phrases
Notes
Useful Expressions
Part III Extension of Letter of Credit
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Twelve Packing and Shipping Mark
1.Introduction
2.Communication for results
3.Example letters
4.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Thirteen Shipment
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Fourteen Insurance
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Fifteen Complaints and Claims
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Sixteen Adjustment to Claims
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Seventeen Sales Promotion
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expreeions
Exercises
Lesson Eighteen Résumé
1.Introduction
2.Writing strategy
3.Communication for results
4.Formats and examples of a résumé
5.Telephone conversation for interview announcement
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Nineteen Application Letter
1.Introduction
2.Writing strategy
3.Communication for results
4.Example letters
5.Telephone conversation
New Words and Phrases
Notes
Useful Expressions
Exercises
Lesson Twenty Business Contracts and Agreements
1.Introduction
2.Writing strategy
3.Communication for results
4.Example contracts
New Words and Phrases
Notes
Useful Expressions
Exercises
Key to the Exercises
Reference