简介
《实用商务英语函电(附光盘)》按照商务活动的全流程,以针织服装为主题商品,按照国际贸易进出口流程的主要环节和内容逐一呈现相关知识和例函。本书每章分三课,环环递进,业务步骤清晰,既详介了商务信函的特点、主要构成、基本格式和写作原则,又辅之以注释和练习,帮助学习者加深理解和巩固所学内容。本书附有课件,内容以教材为基础,并有所补充和拓展,方便教学与自学。 本书适用于商务英语、国际商务、外经贸、涉外文秘等专业的本、专科学生,也可作为对该门课程有兴趣的其他专业的辅修教材及从事商务的人员的自学材料。
目录
Unit 1 Basic Knowledge of Business Letter WritingLesson 1 An Introduction to Business Letter WritingLesson 2 Layout of a Business LetterLesson 3 Writing Principles of a Business LetterUnit 2 Establishing Business RelationsLesson 1 Company ProfileLesson 2 Self-introduction by ExporterLesson 3 (1) Importer Writes to Exporter(2) Reply to the AboveWriting PracticeUseful SentencesUnit 3 Enquiries and RepliesLesson 1 (1) General Enquiry(2) Reply to the AboveLesson 2 (1) Order Enquiry(2) Reply to the AboveLesson 3 (1) Status Enquiry(2) Reply to the AboveWriting PracticeUseful SentencesUnit 4 Offers and Counter-offersLesson 1 (1) A Quotation(2) Reply to the AboveLesson2 (1) AFirmOffer(2) The Counter-offer(3) Reply to the AboveLesson 3 (1) A Non-firm Offer(2) The Counter-offer(3) The Counter-counter OfferWriting PracticeUseful SentencesUnit 5 Orders, Acceptances and RejectionsLesson 1 Sample Letters for OrdersLesson 2 Acceptance and Partial Acceptance of OrdersLesson 3 Rejection of OrdersWriting PracticeUseful SentencesUnit 6 Contract SigningLesson 1 Sending a Sales ConfirmationLesson 2 Sales ConfirmationLesson 3 Counter Signature LetterWriting PracticeUseful SentencesUnit 7 PaymentLesson 1 (1) Urging Establishment of the L/C(2) Reply to the AboveLesson 2 (1) Amendment to an L/C(2) Reply to the AboveLesson 3 Asking for Extension of an L/CWriting PracticeUseful SentencesUnit 8 PackingLesson 1 Inner PackingLesson 2 Outer PackingLesson 3 (1) Amending Packing Requirements and Marking(2) Reply to the AboveWriting PracticeUseful SentencesUnit 9 ShipmentLesson 1 (1) Shipping Instructions(2) Reply to the AboveLesson 2 (1) Urging for Prompt Shipment(2) Reply to the AboveLesson 3 Shipping AdviceWriting PracticeUseful SentencesUnit 10 InsuranceLesson 1 (1) Buyer Asking Seller to Cover Insurance(2) Reply to the AboveLesson 2 (1) To Insure the Goods with an Insurance Company(2) Reply from the Insurance CompanyLesson 3 (1) Asking the Seller to Arrange Shipment and Excessive Insurance(2) Reply to the AboveWriting PracticeUseful SentencesUnit 11 Complaints, Claims and SettlementsLesson 1 (1) Complaint of Wrong Goods Delivered(2) Reply--Complaint AcceptedLesson 2 (1) Claim for Improper Packing(2) Reply--Suggesting a Claim to the Shipping CompanyLesson 3 Claim for Inferior QualityWriting PracticeUseful SentencesUnit 12 AgencyLesson 1 Importer Asking for Sole AgencyLesson 2 Entrusting a Customer with Sole AgencyLesson 3 Sole Agency AgreementWriting PracticeUseful SentencesAppendix Main Shipping Documents
实用商务英语函电
- 名称
- 类型
- 大小
光盘服务联系方式: 020-38250260 客服QQ:4006604884
云图客服:
用户发送的提问,这种方式就需要有位在线客服来回答用户的问题,这种 就属于对话式的,问题是这种提问是否需要用户登录才能提问
Video Player
×
Audio Player
×
pdf Player
×
亲爱的云图用户,
光盘内的文件都可以直接点击浏览哦
无需下载,在线查阅资料!
