变译在公示语汉英翻译中的应用

ContentsChapter 1 Introduction 0011.1 Research Background 0011.1.1 Public Campaigns on C-E Translation of Public Signs 0011.1.2 Academic Research on C-E Translation of Public Signs 0071.2 Research Questions, Purpose and Significance 0171.3 Research Methodology 0191.4 Research Organization 019Chapter 2 Text Analysis of Public Signs 0212.1 Definition of Public Signs 0212.2 Classification of Public Signs 0242.2.1 Classification of Public Signs on Basis of Information States 0252.2.2 Classification of Public Signs on Basis of Application Range 0272.3 Features of Public Signs 0322.3.1 Lexical Features of Public Signs 0332.3.2 Syntactic Features of Public Signs 0372.3.3 Textual Features of Public Signs 0392.4 Functions of Public Signs 0422.4.1 Directing 0442.4.2 Prompting 0452.4.3 Warning 0462.4.4 Informing 0472.4.5 Persuading 0482.4.6 Propagating 0492.5 Text Types of Public Signs 0502.6 Different Translation Strategies for Translation of Public Signs and Translation of Other Text Types 053Chapter 3 C-E Mistranslation of Public Signs 0573.1 Manifestation of C-E Mistranslation of Public Signs 0583.1.1 From Linguistic Perspective 0583.1.2 From Pragmatic Perspective 0593.1.3 From Cultural Perspective 0613.2 Causes of Its Problems 0623.2.1 Lack of Awareness or Knowledge of the Functions and Text Types of Public Signs 0633.2.2 Lack of the Guidance of Appropriate Theories 0633.2.3 Lack of Awareness or Knowledge of Cultural Differences 065Chapter 4 Feasibility and Necessity of Applying Translation Variation in C-E Translation of Public Signs 0664.1 Overview of Translation Variation and Translation Variation Theory 0664.1.1 Overview of Translation Variation in Translation Field 0664.1.2 Huang Zhonglian and His Translation Variation Theory 0704.2 Feasibility of Applying Translation Variation in C-E Translation of Public Signs 0814.3 Necessity of Applying Translation Variation in C-E Translation of Public Signs 0844.3.1 To Eliminate the Mistranslation in Corresponding Translation of Public Signs 0844.3.2 To Handle Pragmatic Conflicts 0854.3.3 To Release Extra-linguistic Information 0864.3.4 To Complement Cultural Default 0874.3.5 To Pursue Language Aesthetic Effects 0884.3.6 To Simplify the Target Text 089Chapter 5 Methods of Applying Translation Variation in C-E Translation of Public Signs 0915.1 Omission 0925.1.1 Selected Translation 0935.1.2 Edited Translation 0945.1.3 Narrated Translation 0975.1.4 Condensed Translation 0995.2 Amplification 1025.2.1 Translation plus Comment 1025.2.2 Translation plus Explanation 1045.2.3 Translation plus Writing 1065.3 Adaptation 1085.4 Imitation 1105.5 Creative Translation 112Chapter 6 Conclusion 116Acknowledgements 120Appendix 122Part 1 Traffic or Road Signs 122Part 2 Signs in Public Places 127Part 3 Tourist Signs 131Part 4 Commercial Signs 135Part 5 Signs on Environmental Protection 139Bibliography 144