21世纪国际商务英语丛书,国际贸易实务英语[电子资源.图书]

Unit One Introduction and Highlight
1.0 Nature of International Business
1.1 Motivations of Companies’Engagement in International Business
1.2 The Major Categories of International Business
1.3 Some Essential Theories About International Trade
Language Features for Unit One
Unit Two International Trade Policies
2.0 Overview
2.1 The Roles of GATT and WTO
2.2 Trade Barriers
Language Features for Unit Two
Unit Three The Quality of Goods
3.0 Overview
3.1 Definition of Quality and Its Requirements
3.2 Methods Expressing the Quality of Goods
3.3 Tolerance Clause
Language Features for Unit Three
Unit Four The Quantity of Goods
4.0 Overview
4.1 Units of Measures and Weights
4.2 The Calculation of the Weight of Goods
4.3 More or Less Clause
Language Features for Unit Four
Unit Five Packing and Marking
5.0 Overview
5.1 Cargoes That Need Packing
5.2 Packing for Transportation
5.3 Packing for Sales
5.4 Various Kinds of Marks
5.5 Neutral Packing and Brand Supplied by the Customers
Language Features for Unit Five
Unit Six Price of Goods
6.0 Overview
6.1 Links and Liabilities
6.2 Price Terms
6.3 Commission and Discount
6.4 Price Clause in Contract
Language Features for Unit Six
Unit Seven Delivery of Goods
7.0 Overview
7.1 Time of Delivery
7.2 Place of Delivery,Place of Loading,and Place of Destination
7.3 The Transportation of Goods
7.4 Transport Documents
Unit Eight Cargo Transport Insurance
8.1 Risks and Losses
8.2 Ocean Marine Insurance Under C.I.C.
8.3 Overland,Air Transportation and Parcel Post Insurance
8.4 Institute Cargo Clauses
8.5 Export and Import Insurance Practice
Language Features for Unit Eight
Unit Nine Export Payment
9.0 Overview
9.1 The Amount of Payment
9.2 Payment Currency
9.3 Instruments
9.4 Payment Methods
Language Features for Unit Nine
Unit Ten Business Negotiation and Conclusion of Sales Contracts
10.0 Overview
10.1 Preparation Before Business Negotiation
10.2 Negotiators’Training
10.3 What the Negotiators Should Know Before Business Negotiation
10.4 Business Negotiation
10.5 Conclusion of a Written Contract
Language Features for Unit Ten
Unit Eleven The Performance of Export Contract
11.0 Overview
11.1 Preparation for Shipment
11.2 Prepare Goods for Shipment
11.3 Amendment of the L/C
11.4 Producing the Outward Notice
11.5 Insurance,Commercial Inspection,and Export License
11.6 Producing Consignment Bill
11.7 Prepare the Required Documents and Conduct Settlement of Payment
11.8 Financing Receivables
Language Features for Unit Eleven
Unit Twelve International Business Collaboration
12.0 Overview
12.1 The Choice of Foreign Operational Forms
12.2 Licensing
12.3 Franchising
12.4 Management Contracts
12.5 Turnkey Operations
12.6 Custom Contracts
12.7 Access to Foreign Technology
12.8 Shared Ownership
12.9 Management of Foreign Operations
Language Features for Unit Twelve
Unit Thirteen Export and Import Strategies
13.0 Overview
13.1 Decisive Elements in Exporting
13.2 Export Strategy
13.3 Export Intermediaries
13.4 Foreign Freight Forwarders
13.5 Counter Trade
13.6 The Import Strategy
Language Features for Unit Thirteen
Unit Fourteen Important Factors About Foreign Direct Investment
14.0 Overview
14.1 The Implication of Foreign Direct Investment
14.2 Trade Is Closely Related to Factor Mobility
14.3 Reasons for Foreign Direct Investment
14.4 The Alternatives of Buying and Building
Subject Index