the carrot principle illustrates that the relationship between recognition and improved business results is highly predictable--it's proven to work. but it's not the employee recognition some of us have been using for years. it is recognition done right, recognition combined with four other core traits of effective leadership. 　　gostick and elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. great recognition doesn't take time--it can be done in a matter of moments--and it doesn't take budget-busting amounts of money. this exceptional book presents the simple steps to becoming a carrot principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. following these simple steps will make you a high-performance leader and take your team to a new level of achievement.