Market Leader Teacher’s Resource Book: Upper Intermediate Business English.4

Notes on units
Unit 1 Communication
At a glance
Business brief
Lesson notes
Unit 2 International marketing
At a glance
Business brief
Lesson notes
Unit 3 Building relationships
At a glance
Business brief
Lesson notes
Unit 4 Success
At a glance
Business brief
Lesson notes
Unit 5 Job satisfaction
At a glance
Business brief
Lesson notes
Unit 6 Rist
At a glance
Business brief
Lesson notes
Unit 7 E-commerce
At a glance
Business brief
Lesson notes
Revision
Unit A
Unit 8 Team building
At a glance
Business brief
Lesson notes
Unit 9 Raising finance
At a glance
Business brief
Lesson notes
Unit 10 Customer service
At a glance
Business brief
Lesson notes
Unit 11 Crisis management
At a glance
Business brief
Lesson notes
Unit 12 Management styles
At a glance
Business brief
Lesson notes
Unit 13 Takeovers and mergers
At a glance
Business brief
Lesson notes
Unit 14 The future of business
At a glance
Business brief
Lesson notes
Revision
Unit B

Text bank
Teacher's notes
Unit 1 Communication
Communication with employees
Communication with the world at large
Unit 2 International marketing
Towards a global brand
Culteral problems in international marketing
Unit 3 Building relationships
Employer-employee relationships
Relationships between companies:strategic alliances
Unit 4 Success
What makes product innovations successful?
What makes countries successful?
Unit 5 Job satisfaction
job sharing
Job loyalty
Unit 6 Risk
Computer crime
Fraud and corruption
Unit 7 e-commerce
Difficulties of distribution 1
Difficuities of distribution 2
Unit 8 Team building
Team-building techniques 1
Team-building techniques 2
Unit 9 Raising finance
Business incubators
Venture capital in Europe
Unit 10 Customer service
Earning customer loyalty
Difficult customers
Unit 11 Crisis management
Crisis of confidence
InternaI crises
Unit 12 Management styles
Styles of corporate leadership
Corporate culture and management styles
Unit 13 Takeovers and mergers
Takeovers across cultures 1
Takeovers across cultures 2
Unit 14 The future of business
Will services become more important than manufacturing？
Technological revolutions

Text bank answer key
Unit 3 Building relationships
Networking
Unit 4 Success
Negotiating
Unit 5 Job satisfaction
Handling difficult situations
Unit6 Risk
Reaching agreement
Unit 7 E-commerce
Presentations
Unit 8 Team building
Resolving conflict
Unit 9 Raising finance
Negotiating：tactics
Unit 10 Customer service
Active Iistening
Unit 11 Crisis management
Asking and answering difficult questions
Unit 12 Management styles
Socialising：putting people at ease
Unit 13 Takeovers and mergers
Summarising in presentations
Unit 14 The future of business
Telephoning：getting the right information

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