Practical English for foreign business etiquette

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作   者:张立玉编著

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ISBN:9787564028459

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简介

   本书系统地介绍了涉外商务实用礼仪的规范、原则和技巧。    全书共分为12个章节,每个章节都有其独立的商务礼仪内容,突出介   绍一些商务礼仪的基本原则和运作技巧。    内容与时俱进,贴近时代,具有全面性、创新性、生动性、准确性、   实用性和客观性。    通过学习国内外基本礼仪规范,提高竞争能力,减少职场的失误和误   会,赢得更多的商机。    本书可作为高等院校本科和高职高专的教学与培训教材。   

目录

  Chapter 1 An Introduction of Foreign Business Etiquette
   Getting In
   Module 1 Some Basic Concepts of Business Etiquette
   Module 2 Some Basic Rules of Business Etiquette
   Module 3 Business Etiquettes in China
   Module 4 The Important Role of Business Etiquette
   ABC for You Greeting Etiquette
   Useful Expressions
   Culture Salon Greetings & Introductions
   Task Activity
   BBS
   Refreshing
  Chapter 2 Reception Etiquette
   Getting In
   Module 1 Some General Guidelines
   Module 2 The Basic Steps in Receiving Business Partners
   Module 3 Receiving Clients
   Module 4 Accommodating Foreign Clients
   ABC for You Think Before You Speak
   Useful Expressions
   Culture Salon Receiving Business Partners
   Task Activity
   BSS
   Refreshing
  Chapter 3 Office Etiquette
   Getting In
   Module 1 Office Party Don'ts
   Module 2 Cell Phone Etiquette
   Module 3 E-mail Etiquette
   Module 4 Top 10 Ways to Annoy Your Co-workers
   ABC for You How to Make Sure Your E-mail Gives a Good Impression ..
   Useful Expressions
   Culture Salon Office Communication Etiquette
   Task Activity
   BSS
   Refreshing
  Chapter 4 Business Meeting Etiquette
   Getting In
   Module 1 Some Basic Rules on Business Meeting Etiquette
   Module 2 Some Guidelines on Business Meeting Etiquette
   Module 3 Confidence is Everything
   Module 4 A: I'd Like to Call the Meeting to Order
   B: Have You Got Any Ideas?
   ABC for You A Superstar in the Meeting
   Useful Expressions
   Culture Salon Some Advice on Successful Meetings
   Task Activity
   BBS
   Refreshing
  Chapter 5 Communication Etiquette
   Getting In
   Module 1 Effective Communication —— Good Listening
   Module 2 Excellent Business Communication
   Module 3 Business Manners: An Important Ingredient to Success
   Module 4 Communicating Etiquette
   ABC for You Proper Manners in Communication
   Useful Expressions
   Culture Salon Some Rules for Proper Office Communication
   Task Activity
   BBS
   Refreshing
  Chapter 6 Clothing Etiquette
   Getting In
   Module 1 Basic Styles of Clothing
   Module 2 Fashion Accessories
   Module 3 How to Dress for Work
   Module 4 Appearance Matters
   ABC for You Kiss Principles —— Keep It Simple and Sophisticated
   Useful Expressions
   Culture Salon Professional Dress Code
   Task Activity
   BBS
   Refreshing
  Chapter 7 Business & Social Etiquette
   Getting In
   Module 1 Ways of Addressing people
   Module 2 Socializing Successfully with Your Boss and Employees
   Module 3 Good Social Manners
   Module 4 Office Collections and Parties
   ABC for You Online Socializing Etiquette
   Useful Expressions
   Culture Salon Socializing in England
   Task Activity
   BBS
   Refreshing
  Chapter 8 Business Travel Etiquette
   Getting In
   Module 1 Travel Etiquette
   Module 2 Planning a Business Trip
   Module 3 The Basic Rules for a Business Trip
   Module 4 Business Protocols and Etiquette Abroad
   ABC for You The World's Best and Worst Airports
   Useful Expressions
   Culture Salon Travel Etiquette in the World's Most-visited Countries ~
   Task Activity
   BBS
   Refreshing
  Chapter 9 Interview Etiquette
   Getting In
   Module 1 Some Basic Rules on Interview Etiquette
   Module 2 Interview Etiquette
   Module 3 The Best Way to Reduce Interview Stress
   Module 4 Case Study An Interview with Shell Oil Company
   ABC for You Tips for a Successful Interview
   useful Expressions
   Culture Salon Dressing for a Job Interview
   Task Activity
   BBS
   Refreshing
  Chapter 10 Dining Etiquette
   Getting In
   Module 1 Arriving at a Business Dinner
   Module 2 Taking Your Seat at a Formal Dinner
   Module 3 Using Napkin
   Module 4 Choosing the Correct Silverware
   ABC for You Good Manners at the Table
   Useful Expressions
   Culture Salon When You Have Finished Eating
   Chinese Dining Etiquette
   Task Activity
   BBS
   Refreshing
  Chapter 11 Business Negotiation Etiquette
   Getting In
   Module 1 A Good Negotiator
   Module 2 Negotiating Successfully
   Module 3 Some Basic Etiquette for Negotiation
   Module 4 Skillful Questions in Negotiation
   ABC for You Some Tips for Business Negotiators
   Useful Expressions
   Culture Salon Business Negotiation Etiquette in China
   Task Activity
   BBS
   Refreshing
  Chapter 12 Gift Giving Etiquette
   Getting In
   Module 1 Some Basic Rules on Business Gift Giving
   Module 2 Choosing a Corporate Gift
   Module 3 Business Gift Giving Etiquette
   Module 4 Office Gift Giving Do's and Don'ts
   ABC for You Motive, Relationship and Money
   Useful Expressions
   Culture Salon International Gift Giving Etiquette
   Task Activity
   BBS
   Refreshing
  References to Task Activity
  Appendix Ⅰ Business Etiquette in Europe
  Appendix Ⅱ Business Etiquette in Asia
  Appendix Ⅲ Business Etiquette in America
  Appendix Ⅳ Business Etiquette in Africa
  Appendix Ⅴ Business Etiquette in Australia and New Zealand
  参考文献
  

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