
Vocational English for telecommunication operation and management major
副标题:无
作 者:李学军主编
分类号:
ISBN:9787115178732
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简介
《通信运营与管理专业英语教程》不同于传统的通信专业英语,针对职业特点,降低了难度,紧扣“即学即用”,突出口语的重要性。《通信运营与管理专业英语教程》首先安排了3个准备单元,收录专业常用的词汇、表达和简短的职业会话;正文12个单元中,前10个单元按照通信行业的业务分类讲述和训练,后两个单元选择宽带和移动语音业务进行强化训练;最后给出了12篇阅读材料,这些材料主要包括中国通信行业和通信公司简介,教材正文未涉及的、尚未或较少在我国通信行业出现的业务介绍,与外国客户交流的技巧和知识,用户协议。为方便老师教学,在人民邮电出版社网站上还配有课文的参考译文,供教师下载。《通信运营与管理专业英语教程》适用于通信运行专业学生、电信营业员、电信业务营销员、通信终端销售和移动营业员作为教材或培训教材使用。
目录
PreparatoryUnit 1 Useful Words and Phrases in Telecommunication Industry
PreparatoryUnit 2 Useful Expressions in Telecommunication Industry
PreparatoryUnit 3 Frequently Used Dialogues in Common Telecommunication Services
Unit 1 Telecommunication and Voice Communication
Part 1 Background Reading: Telecommunication and Voice Communication
Part 2 Remember and Practice: Verizon Freedom Essentials
Part 3 Useful Information: What is Telemarketing?
Exercises
Unit 2 Mobile Phone and Applications (Ⅰ)
Part 1 Background Reading: Mobile Phone and Applications (Ⅰ)
Part 2 Remember and Practice: AT&T Wireless Plans
Part 3 Useful Information: A Brief History of Cell Phones
Exercises
Unit 3 Mobile Phone and Applications (Ⅱ)
Part 1 Background Reading: Mobile Phone and Applications (Ⅱ)
Part 2 Remember and Practice: Cell Phone Tones and Graphics
Part 3 Useful Information: Choosing a Mobile Phone Network
Exercises
Unit 4 Personal Handy-phone System
Part 1 Background Reading: Personal Handy-phone System
Part 2 Remember and Practice: PHS Basic Services
Part 3 Useful Information: 7 Tips to Make Your Telemarketing Appointment-Making Presentation More Clear
Exercises
Unit 5 SMS
Part 1 Background Reading: SMS
Part 2 Remember and Practice: Google SMS
Part 3 Useful Information: Tips for Doing Telephone Sales
Exercises
Unit 6 Bromlband Internet Access
Part 1 Background Reading: Broadband
Part 2 Remember and Practice: Verizon FiOS Internet
Part 3 Useful Information: Telemarketing: What would They Think and Response?
Exercises
Unit 7 Mobile Broadband
Part 1 Background Reading: Mobile Broadband and GPRS
Part 2 Remember and Practice: Everything about GPRS
Part 3 Useful Information: What is WAP
Exercises
Unit 8 Telephone Cards
Part 1 Background Reading: Telephone Cards in General
Part 2 Remember and Practice: Hidden Dragon Phone Card-A Prepaid Phone Card
Part 3 Useful Information: How to Use Phone Cards in China
Exercises
Unit 9 Trunk Communication
Part 1 Background Reading: A Little Trunking Theory
Part 2 Remember and Practice: Walkie Talkies
Part 3 Useful Information: Trunking Benefits
Exercises
Unit 10 Brief introductions to Other Services of Telecom Companies
Part 1 Background Reading: Intelligent Network
Part 2 Remember and Practice: Other Services
Part 3 Useful Information: Getting to Know Cross Cultural Negotiation
Exercises
Unit 11 Practice: FAQ on Broadband of AOL
Exercises
Unit 12 Practice: THINK! Advice--Mobile Phones
Exercises
Reading Materials
Passage 1 Communications in the People's Republic of China
Passage 2 China Telecom
Passage 3 China Mobile
Passage4 China--The3GOpportunity(Ⅰ)
Passage 5 China--The 3G Opportunity (Ⅱ)
Passage 6 4G-the 4th Generation of Telecom System (Ⅰ)
Passage 7 4G-the 4th Generation of Telecom System (Ⅱ)
Passage 8 Cross Cultural Negotiation
Passage 9 Cross Cultural Communication: Basic Tips
Passage 10 Breaking the Barriers of Intercultural Communication
Passage 11 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service (Consumer/SMB) (Ⅰ)
Passage 12 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service (Consumer/SMB) (Ⅱ)
Appendix
Vocabulary
Reading Materials
References
PreparatoryUnit 2 Useful Expressions in Telecommunication Industry
PreparatoryUnit 3 Frequently Used Dialogues in Common Telecommunication Services
Unit 1 Telecommunication and Voice Communication
Part 1 Background Reading: Telecommunication and Voice Communication
Part 2 Remember and Practice: Verizon Freedom Essentials
Part 3 Useful Information: What is Telemarketing?
Exercises
Unit 2 Mobile Phone and Applications (Ⅰ)
Part 1 Background Reading: Mobile Phone and Applications (Ⅰ)
Part 2 Remember and Practice: AT&T Wireless Plans
Part 3 Useful Information: A Brief History of Cell Phones
Exercises
Unit 3 Mobile Phone and Applications (Ⅱ)
Part 1 Background Reading: Mobile Phone and Applications (Ⅱ)
Part 2 Remember and Practice: Cell Phone Tones and Graphics
Part 3 Useful Information: Choosing a Mobile Phone Network
Exercises
Unit 4 Personal Handy-phone System
Part 1 Background Reading: Personal Handy-phone System
Part 2 Remember and Practice: PHS Basic Services
Part 3 Useful Information: 7 Tips to Make Your Telemarketing Appointment-Making Presentation More Clear
Exercises
Unit 5 SMS
Part 1 Background Reading: SMS
Part 2 Remember and Practice: Google SMS
Part 3 Useful Information: Tips for Doing Telephone Sales
Exercises
Unit 6 Bromlband Internet Access
Part 1 Background Reading: Broadband
Part 2 Remember and Practice: Verizon FiOS Internet
Part 3 Useful Information: Telemarketing: What would They Think and Response?
Exercises
Unit 7 Mobile Broadband
Part 1 Background Reading: Mobile Broadband and GPRS
Part 2 Remember and Practice: Everything about GPRS
Part 3 Useful Information: What is WAP
Exercises
Unit 8 Telephone Cards
Part 1 Background Reading: Telephone Cards in General
Part 2 Remember and Practice: Hidden Dragon Phone Card-A Prepaid Phone Card
Part 3 Useful Information: How to Use Phone Cards in China
Exercises
Unit 9 Trunk Communication
Part 1 Background Reading: A Little Trunking Theory
Part 2 Remember and Practice: Walkie Talkies
Part 3 Useful Information: Trunking Benefits
Exercises
Unit 10 Brief introductions to Other Services of Telecom Companies
Part 1 Background Reading: Intelligent Network
Part 2 Remember and Practice: Other Services
Part 3 Useful Information: Getting to Know Cross Cultural Negotiation
Exercises
Unit 11 Practice: FAQ on Broadband of AOL
Exercises
Unit 12 Practice: THINK! Advice--Mobile Phones
Exercises
Reading Materials
Passage 1 Communications in the People's Republic of China
Passage 2 China Telecom
Passage 3 China Mobile
Passage4 China--The3GOpportunity(Ⅰ)
Passage 5 China--The 3G Opportunity (Ⅱ)
Passage 6 4G-the 4th Generation of Telecom System (Ⅰ)
Passage 7 4G-the 4th Generation of Telecom System (Ⅱ)
Passage 8 Cross Cultural Negotiation
Passage 9 Cross Cultural Communication: Basic Tips
Passage 10 Breaking the Barriers of Intercultural Communication
Passage 11 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service (Consumer/SMB) (Ⅰ)
Passage 12 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service (Consumer/SMB) (Ⅱ)
Appendix
Vocabulary
Reading Materials
References
Vocational English for telecommunication operation and management major
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