Simply pattern /

作者：  concepts and art direction by Victor Cheung ; edited and produced by viction:workshop ltd.

出版社：

简介：A great pattern design can successfully transform any surface. Simply Pattern contains hand drawn, pixel based, playful, elegant and ethnic designs from artists including Deanne Cheuk Design, Catalina Estrada, Julia Rothman, Yuko Kondo, SKWAK, TAKORA Kimiyoshi Futori, PotiPoti, and others. Each shares their creative patterns for packaging, textiles, wallpaper, stationary, clothing, furniture, boutiques, even dining utensils, showing how repeating graphic elements can be arranged randomly or thoughtfully in order to bring modern, classic or dynamic effect to any project. Raw patterns are placed side by side with examples of how they are used to breathe life into any work. The third book in Victionary's Simply Series including Simply Material and Simply Packaging, Simply Pattern will provide valuable inspiration for those interested in graphics fashion, and anyone seeking ways to breathe life into their designs.

Design·play : an array of quirky design /

作者：  concepts and art direction by Victor Cheung

出版社：

简介：     Full of humor, playful optical effects, die cuts, 3-D illusions and other extraordinary interactive elements, this exciting new collection of advertisements demonstrates clearly the challenges facing graphic artists today.     Design Play shows how an ordinary project can be turned into the exceptional simply by using an unexpected twist in format, material or concept to capture the imagination and attention of the target audience. In a world overcrowded with ads that are all openly or surreptitiously trying to pervade our consciousness it is becoming increasingly difficult for the world s creative talent to come up with ideas and concepts the consumer finds fresh and exciting.     Design Play focuses on tricky, sometimes risky approaches that have proved highly successful. Features print ads, brochures, promotional material, posters and a wide range of other media.