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简介
《现代商务英语综合教程》系列教材共分为6册,每册的各个章节之间具有一定的内在关联性。每章内容如下:
1.background case:每章以一个言简意赅的案例形式导人,案例与本章的内容直接相关,且贴近社会经济生活、商务活动实际。围绕每一个案例,提出兼顾趣味性、知识性和思考性的讨论问题,以此引起学生进一步学习的兴趣。
2.listening:每章的听力部分由两个不同类型的听力任务组成,包括新闻、对话、访谈、电话录音、短文、电影剪辑等多种形式,配有灵活多样的听力练习。
3.reading:围绕本章的主题选取原汁原味、可读性强、丰富多彩的商务篇章,深入浅出地介绍一些当代的商务理念、商务惯例、商务文化及背景,将学生引入真实的商务世界。练习形式多样,包括着眼于篇章结构的框架分析、针对相关商务词汇的训练、侧重商务知识及内容的理解和应用等,使学生在掌握语言技能的同时,了解现代国际商务的现状,同时提高学生的语言水平和商务交际能力。
4.translation:对于母语非英语的学生而言,翻译总是第二语言习得过程中必不可少的环节和技能。通过英汉、汉英的翻译练习,学生将逐渐地建立起两种语言之间的关联,从而实现两种语言间的融会贯通。围绕本章的商务主题设计的翻译练习,不仅有助于学生培养和提高翻译技能,而且有助于学生巩固和掌握有关的商务知识,为说和写两方面的应用奠定基础。
5.speaking:模拟商务情景,通过开放式对话、命题场景对话、辩论、课堂讨论、个人演讲或展示、案例分析、角色扮演等多种形式展开由个人或团队完成的口头语言输出,提高学生分析、解决问题和商务沟通的能力。
6.writing:本系列教材中的写作练习侧重与商务活动有关的应用性写作,每章的写作任务根据该章的商务主题设定。学生将有机会练习写作特定情境下的各种商务文件,诸如电话记录、商务信函、传真、电子邮件、备忘录、通知、通告、日程安排、广告文案、会议记录、公司简介、简历、商务单证、意向书、商务报告、调查问卷、产品说明书、合同或协议等,为将来进入真实的商务世界做好充分的准备。
7.additional reading:为丰富学习内容,扩展相关商务知识,每章最后还附有一篇围绕本章主题的补充阅读文章,供学生课外阅读使用。
目录
《现代商务英语综合教程(第5册)》
chapter 1 basics of international trade
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 2 import-export procedures
background case
listening
reading
structure
vocabulary
comprehension
translation
.speaking
writing
additional reading
chapter 3 trade negotiation
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 4 trade payment
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 5 transport and insurance
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 6 countertrade
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 7 trade fairs
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 8 e-business
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 9 technology
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 10 business law
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 11 cultural diversity
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 12 the future of business
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 1 basics of international trade
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 2 import-export procedures
background case
listening
reading
structure
vocabulary
comprehension
translation
.speaking
writing
additional reading
chapter 3 trade negotiation
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 4 trade payment
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 5 transport and insurance
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 6 countertrade
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 7 trade fairs
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 8 e-business
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 9 technology
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 10 business law
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 11 cultural diversity
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
chapter 12 the future of business
background case
listening
reading
structure
vocabulary
comprehension
translation
speaking
writing
additional reading
现代商务英语综合教程.第5册
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