简介
《全方位商务英语系列教材:商务实务英语》共分为十二章,主要以外贸出口实践的一系列环节为主线,从第一章国际贸易实务简介开始,一直到第十二章其他商贸形式结束,中间穿插了价格术语,支付方式和装船单据等必要的业务知识解释。 《全方位商务英语系列教材:商务实务英语》全书各章节内容相互连接、相互渗透,融商务理论,商务语言和贸易实务三者为一体,且各章均有贸易术语释义及自我测试。《全方位商务英语系列教材:商务实务英语》中的信函与谈判部分按业务进展顺序展开,构成了书面谈判和口头谈判两幅完整的生活画卷。
目录
Chapter 1 Brief Introduction to International Business Practice
Ⅰ.Introduction
Ⅱ.Business Preparatory W0rk
Ⅲ.Business Negotiation
Ⅳ.The Performance of an Export Contract
Ⅴ.The Performance of an Import Contract
Notes and Exercises
Chapter 2 Business Letter writing
Ⅰ.Introduction
Ⅱ.Principles of Good Communication
Ⅲ.Format and Structure of the Business Letter
Ⅳ.Envelope Addressing
Notes and Exercises
Chapter 3 Establishing Business Relations
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 4 Inquiries.Offers and Counteroffers
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 5 Acceptance and Order
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 6 Conclusion of Business
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 7 Terms of Payment
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 8 Establishment of and Amendment to L/C
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 9 Shipment
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 10 Commodity Inspection and Insurance
Ⅰ.Introduction.
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 11 Complaints.Claims and Arbitration
Ⅰ.Introduction.
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 12 Some Other Modes of Trade and Economic Activities
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Appendix 1 Commonly-used Business Terms(常用贸易术语)
Appendix 2 Documents Samples(各类单证样张)
Key to the Exercises
References
Ⅰ.Introduction
Ⅱ.Business Preparatory W0rk
Ⅲ.Business Negotiation
Ⅳ.The Performance of an Export Contract
Ⅴ.The Performance of an Import Contract
Notes and Exercises
Chapter 2 Business Letter writing
Ⅰ.Introduction
Ⅱ.Principles of Good Communication
Ⅲ.Format and Structure of the Business Letter
Ⅳ.Envelope Addressing
Notes and Exercises
Chapter 3 Establishing Business Relations
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 4 Inquiries.Offers and Counteroffers
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 5 Acceptance and Order
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 6 Conclusion of Business
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 7 Terms of Payment
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 8 Establishment of and Amendment to L/C
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 9 Shipment
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 10 Commodity Inspection and Insurance
Ⅰ.Introduction.
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 11 Complaints.Claims and Arbitration
Ⅰ.Introduction.
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Chapter 12 Some Other Modes of Trade and Economic Activities
Ⅰ.Introduction
Ⅱ.Sample Letters
Ⅲ.Situational Conversations
Notes and Exercises
Appendix 1 Commonly-used Business Terms(常用贸易术语)
Appendix 2 Documents Samples(各类单证样张)
Key to the Exercises
References
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