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简介
《21世纪高等职业教育双证教材:国际商务类-外贸英语口语(第2版)(附CD光盘1张)》为“21世纪高等职业教育规划教材双证系列(国际商务类)”之一。《21世纪高等职业教育双证教材:国际商务类-外贸英语口语(第2版)(附CD光盘1张)》根据“就业导向、工学结合、任务中心”的原则,结合外贸环节中业务流程的口头交际内容进行编写,全书分为17个单元,内容涉及建立业务联系、展销会、公司介绍、工厂接待、产品介绍、询盘和报盘、还盘、订货、包装、装运、保险、支付、签约、商检、索赔、仲裁、代理等。每个单元由商务知识、情景对话、语言扩展、职业拓展和辅助课文5个部分组成。《21世纪高等职业教育双证教材:国际商务类-外贸英语口语(第2版)(附CD光盘1张)》针对外销员的国际商务英语口语考试,提供更为贴近时代而有针对性的学习辅导。
《21世纪高等职业教育双证教材:国际商务类-外贸英语口语(第2版)(附CD光盘1张)》可作为国际贸易、国际商务等经济类专业以及商务英语专业专业课的教材,也可作为从事国际贸易工作的在职人员业务培训教材。
目录
Unit 1 Establishment of Business Relations
Business Profile
Situational Dialogue
Data Bank
Career Skills: Explaining Your Job
Text Bank: Relationship in Business
Unit 2 Trade Fair
Business Profile
Situational Dialogue
Data Bank
Career Skills: On-site Service
Text Bank: Prepare Your Trade Show Display
Unit 3 Company Introduction
Business Profile
Situational Dialogue
Data Bank
Career Skills: Describing Graphs
Text Bank: Introducing Your Company
Unit 4 A Factory Tour
Business Profile
Situational Dialogue
Data Bank
Career Skills: Entertaining Clients
Text Bank: Business Entertaining Skills
Unit 5 Product Introduction
Business Profile
Situational Dialogue
Data Bank
Career Skills: Promotion Activity
Text Bank: Personal Selling
Unit 6 Inquiries and Offers
Business Profile
Situational Dialogue
Data Bank
Career Skills: Giving Numbers
Text Bank: Writing a Business Letter
Unit 7 Counter-offer
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making Negotiation
Text Bank: Barriers to Successful Negotiation
Unit 8 Acceptance and Order
Business Profile
Situational Dialogue
Data Bank
Career Skills: Getting Things Done on Time
Text Bank: How to Get Things Done
Unit 9 Packing
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making a Case
Text Bank- Packing Charge
Unit 10 Shipment
Business Profile
Situational Dialogue
Data Bank
Career Skills: Considering Alternatives
Text Bank: Shipment Advice
Unit 11 Insurance
Business Profile
Situational Dialogue
Data Bank
Career Skills: Showing Cause and Effect
Text Bank: Cargo Insurance
Unit 12 Payment
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making and Responding to Suggestions
Text Bank: Methods of Payment
Unit 13 Contracts
Business Profile
Situational Dialogue
Data Bank
Career Skills: Concluding the Deal
Text Bank: Business ……
Business Profile
Situational Dialogue
Data Bank
Career Skills: Explaining Your Job
Text Bank: Relationship in Business
Unit 2 Trade Fair
Business Profile
Situational Dialogue
Data Bank
Career Skills: On-site Service
Text Bank: Prepare Your Trade Show Display
Unit 3 Company Introduction
Business Profile
Situational Dialogue
Data Bank
Career Skills: Describing Graphs
Text Bank: Introducing Your Company
Unit 4 A Factory Tour
Business Profile
Situational Dialogue
Data Bank
Career Skills: Entertaining Clients
Text Bank: Business Entertaining Skills
Unit 5 Product Introduction
Business Profile
Situational Dialogue
Data Bank
Career Skills: Promotion Activity
Text Bank: Personal Selling
Unit 6 Inquiries and Offers
Business Profile
Situational Dialogue
Data Bank
Career Skills: Giving Numbers
Text Bank: Writing a Business Letter
Unit 7 Counter-offer
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making Negotiation
Text Bank: Barriers to Successful Negotiation
Unit 8 Acceptance and Order
Business Profile
Situational Dialogue
Data Bank
Career Skills: Getting Things Done on Time
Text Bank: How to Get Things Done
Unit 9 Packing
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making a Case
Text Bank- Packing Charge
Unit 10 Shipment
Business Profile
Situational Dialogue
Data Bank
Career Skills: Considering Alternatives
Text Bank: Shipment Advice
Unit 11 Insurance
Business Profile
Situational Dialogue
Data Bank
Career Skills: Showing Cause and Effect
Text Bank: Cargo Insurance
Unit 12 Payment
Business Profile
Situational Dialogue
Data Bank
Career Skills: Making and Responding to Suggestions
Text Bank: Methods of Payment
Unit 13 Contracts
Business Profile
Situational Dialogue
Data Bank
Career Skills: Concluding the Deal
Text Bank: Business ……
上海市高职高专经济类专业教学指导委员会组编
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