英文共同题名:Contemporary business English listening and speaking course
副标题:无
作 者:何兆熊总主编;何光明,肖惜册主编
分类号:
ISBN:9787561775851
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简介
本教材是专门为高职高专商务英语专业学生精心编写的。由著名英语专
家主编,高职商务英语教学一线骨干教师、本科商务英语教学专家、英语语
言教育专家和企业商务英语培训教师联袂编写,并由外籍商务英语专家审定
把关。本教材有以下特点:起点、难度适当,符合高职学生特点;注重语言
基本功,突出听说结合训练;富有时代特色,商务与语言有机衔接;重在培
养职业能力,适应商务职场需要;配有光盘、多媒体课件及网站,方便课余
巩固。
目录
Unit 1 Sales--Part One
Unit 2 Sales--Part Two
Unit 3 Customer Service
Unit 4 Marketing--Part One
Unit 5 Marketing--Part Two
Unit 6 Finance
Unit 7 Human Resources
Unit 8 Administration
Unit 9 Import and Export
Unit 10 Business Organizations
Unit 11 Leadership and Management
Unit 12 Professional Soft Skills
Unit 13 Logistics
Unit 14 E-Commerce
Unit 15 Operations Management--Part One
Unit 16 Operations Management--Part Two
Appendix Spoken English Learning Strategy (英语口语学习策略)
Unit 2 Sales--Part Two
Unit 3 Customer Service
Unit 4 Marketing--Part One
Unit 5 Marketing--Part Two
Unit 6 Finance
Unit 7 Human Resources
Unit 8 Administration
Unit 9 Import and Export
Unit 10 Business Organizations
Unit 11 Leadership and Management
Unit 12 Professional Soft Skills
Unit 13 Logistics
Unit 14 E-Commerce
Unit 15 Operations Management--Part One
Unit 16 Operations Management--Part Two
Appendix Spoken English Learning Strategy (英语口语学习策略)
英文共同题名:Contemporary business English listening and speaking course
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