简介
《新编旅游英语教程》是东北财经大学出版社组织编写的“21世纪高等院校旅游管理系列教材”之一。本教材编写的主要目标是为旅游管理专业学生及旅游英语爱好者提供一本以培养英语语言能力为主、以充实旅游知识为辅的英语教材。本教材融知识性和趣味性于一体,帮助学生深入了解旅游文化知识,熟悉旅行社、酒店及其他旅游服务机构及其业务知识,为学生今后从事旅游及相关行业工作奠定良好的基础。
《新编旅游英语教程》适用于旅游英语专业二年级以上(包括二年级)学生使用,同时还可以作为旅游管理专业学生的双语教学教材或旅游行业培训教材。
《新编旅游英语教程》由16课组成。每课包括课文、词汇、课文注释、写作、练习及课外阅读六个部分。课文分A、B两部分,Text A为旅游专业知识,Text,B为旅游相关知识。课文内容由浅人深,篇幅适当。词汇部分注重旅游行业专用术语和表达。课文注释部分包括语言难点、旅游专业知识、旅游文化难点等。.写作部分主要介绍应用文写作。练习部分提供包括课文理解、词汇、语法、阅读和旅游写作等方面的训练。每课后配有补充阅读材料,内容范围广、信息量大,帮助学生提高阅读能力和扩大知识面。更多>>
目录
Unit One
Text A Travel as an Industry
Text B The Vacation and Leisure Traveler
Practical Writing:Notice(1)
Supplementary Reading
Basic Approaches to the Study of Tourism(1)
Unit Two
Text A What iS Tourism?
Text B The Study of Tourism
Practical Writing:Notice(2)
Supplementary Reading
Basic Approaches to the Study of Tourism(2)
Unit Three
Text A Benefits and Costs of Tourism
Text B The International Tourist
Practical Writing:Letter Writing(1)
Supplementary Reading
Common Health Problems
Unit Four
Text A Economic Impacts of Tourism
Text B Cultural Effects of Tourism
Practical Writing:Letter Writing(2)
Supplementary Reading
Tourism’S Impact on New York City
Unit Five
Text A What is Hospitality Management?
Text B Planned Play Environments
Practical Writing:Invitation Card Writing
Supplementary Reading
Trends in the Lodging Industry
Unit Six
Text A The Airline Industry
Text B The Motorcoach Industry
Practieal Writing:Reservation Letter
Supplementary Reading
Impact of Tourism on Employment
Unit Seven
Text A The Food Service Industry
Text B Junk Food and a Hectic Pace
Practical Writing:Letter of Confirmation
Supplementary Reading
Eady Food Services
Unit Eight
Text A Hotel Operations
Text B Thomas Cook
Practical Writing:Letter of Application
Supplementary Reading
The Growth of Hotel Chains
Unit Nine
Text A Recreation
Text B Casinos and Gaming
Practical Writing:R6sum6
Supplementary Reading
The Walt Disney Company
Unit Ten
Text A Attractions
Text B Atlantic City
Practical Writing:Thank—you Letter
Supplementary Reading
Entertainment and Shopping
Unit Eleven
Text A Types of Travel Agencies
Text B Travel Agency Organizations
Practical Writing:Complaints
Supplementary Reading
The World Tourism Organization
Unit Twelve
Text A The Channels of Distribution
Text B Specialty Channelers
Practical Writing:Letter of Inquiry or Request
Supplementary Reading
Establish a Promotional Mix for Travel Intermediaries
Unit Thirteen
Text A Special Segments of Business Travel
Text B Incentive Travel & Convention/Meeting Planners
Practical Writing : Welcome Speech
Supplementary Reading
Tour Wholesalers and Operators
Unit Fourteen
Text A Behavior of Individual Customers
Text B Interpersonal Factors
Practical Writing: Advertisement
Supplementary Reading
Understanding Customer Behavior--Patchwork Quilt Country Inn
Unit Fifteen
Text A Why is Demand Important?
Text B Market Potential Analysis
Practical Writing : Business Reports
Supplementary Reading
Mass-Market Tourism
Unit Sixteen
Text A Life-Seeing Tourism
Text B Improvement in Educational and Cultural Content of Tourism
Practical Writing:Hotel Reservation Agreement
Supplementary Reading
Types of Destinations--Travel Experiences
References
Text A Travel as an Industry
Text B The Vacation and Leisure Traveler
Practical Writing:Notice(1)
Supplementary Reading
Basic Approaches to the Study of Tourism(1)
Unit Two
Text A What iS Tourism?
Text B The Study of Tourism
Practical Writing:Notice(2)
Supplementary Reading
Basic Approaches to the Study of Tourism(2)
Unit Three
Text A Benefits and Costs of Tourism
Text B The International Tourist
Practical Writing:Letter Writing(1)
Supplementary Reading
Common Health Problems
Unit Four
Text A Economic Impacts of Tourism
Text B Cultural Effects of Tourism
Practical Writing:Letter Writing(2)
Supplementary Reading
Tourism’S Impact on New York City
Unit Five
Text A What is Hospitality Management?
Text B Planned Play Environments
Practical Writing:Invitation Card Writing
Supplementary Reading
Trends in the Lodging Industry
Unit Six
Text A The Airline Industry
Text B The Motorcoach Industry
Practieal Writing:Reservation Letter
Supplementary Reading
Impact of Tourism on Employment
Unit Seven
Text A The Food Service Industry
Text B Junk Food and a Hectic Pace
Practical Writing:Letter of Confirmation
Supplementary Reading
Eady Food Services
Unit Eight
Text A Hotel Operations
Text B Thomas Cook
Practical Writing:Letter of Application
Supplementary Reading
The Growth of Hotel Chains
Unit Nine
Text A Recreation
Text B Casinos and Gaming
Practical Writing:R6sum6
Supplementary Reading
The Walt Disney Company
Unit Ten
Text A Attractions
Text B Atlantic City
Practical Writing:Thank—you Letter
Supplementary Reading
Entertainment and Shopping
Unit Eleven
Text A Types of Travel Agencies
Text B Travel Agency Organizations
Practical Writing:Complaints
Supplementary Reading
The World Tourism Organization
Unit Twelve
Text A The Channels of Distribution
Text B Specialty Channelers
Practical Writing:Letter of Inquiry or Request
Supplementary Reading
Establish a Promotional Mix for Travel Intermediaries
Unit Thirteen
Text A Special Segments of Business Travel
Text B Incentive Travel & Convention/Meeting Planners
Practical Writing : Welcome Speech
Supplementary Reading
Tour Wholesalers and Operators
Unit Fourteen
Text A Behavior of Individual Customers
Text B Interpersonal Factors
Practical Writing: Advertisement
Supplementary Reading
Understanding Customer Behavior--Patchwork Quilt Country Inn
Unit Fifteen
Text A Why is Demand Important?
Text B Market Potential Analysis
Practical Writing : Business Reports
Supplementary Reading
Mass-Market Tourism
Unit Sixteen
Text A Life-Seeing Tourism
Text B Improvement in Educational and Cultural Content of Tourism
Practical Writing:Hotel Reservation Agreement
Supplementary Reading
Types of Destinations--Travel Experiences
References
New textbook of tourism English
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