Transformation and reformation of China’s state-owned hotels
作者： 戴斌著;王向宁总主译;束菊萍，徐明宇，摆志靖译
出版社：旅游教育出版社,2011
简介： 《中国国有饭店的转型与变革研究(英文版)》内容简介：In 1979 China started the policy of reform and opening-up. During thesethirty years of development, the tourism industry has gained valuable experiences in all phases of modernization, industrialization and marketization.However, in the early years, the real focus of the policy was to earn hard currency from the inbound tourists. Today a new strategy has been initiated to develop the three main tourist markets——inbound, outbound and do mesticmarkets. In the early stages, the tourism management organizations integrated the needs of both the government authorities and the private entrepreneurs.The current situation is that tourism associations and commercial enterprisescooperate under the supervision of the government authorities. In the earlyyears, the tourism operations were labor intensive with management mainlybased on experience.
