The media of mass communication / 7th ed.

光盘

作者：  John Vivian.

出版社：

简介：This textbook identifies the eight mass media, the major content forms disseminated by the media to mass audiences, and the effects of mass media on individual lives and on the global society. The sixth edition features a companion web site with two new chapters on photography and political propaganda. Annotation c. Book News, Inc., Portland, OR (booknews.com)